We asked Ben Alamar, ESPN's director of sports analytics, to figure out the most famous athletes in the world. Using a formula that combines endorsements with social media fan base and Google search popularity, he ranked the globe's most famous athletes in our second annual World Fame 100. Barcelona landed five players on our list: No. 3: Lionel Messi Why he's got fame: He remains the greatest current exponent of global soccer, a player of such otherworldly skill that the one remaining question...
Tuesday, May 30, 2017
World Fame 100: Barcelona land Lionel Messi, Neymar, three others on list
We asked Ben Alamar, ESPN's director of sports analytics, to figure out the most famous athletes in the world. Using a formula that combines endorsements with social media fan base and Google search popularity, he ranked the globe's most famous athletes in our second annual World Fame 100. Barcelona landed five players on our list: No. 3: Lionel Messi Why he's got fame: He remains the greatest current exponent of global soccer, a player of such otherworldly skill that the one remaining question...
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